Artwork by Prabha Narayanan

Good ideas need great storytelling to thrive.

But how does storytelling evolve in a world that is fast moving towards being open, participatory and peer-driven? How should an organization articulate its vision, purpose and work in a way that resonates with a diverse audience? How should a leader see, sense and make sense in a noisy environment full of shares, likes and very often, trolls? With the advent of AI in recent months, how can these tools enable us to see and do more?

Content is much broader than many suppose it to be, and is increasingly getting integral to the way businesses approach their strategies and initiatives. It builds relationships; it designs; it creates conversations. It may not be an answer to all the business needs, but it can be a transformative force, be it in startups, corporations or nonprofits.

I can help

I am a communications professional with two decades of experience in content development and communications in media, startups and non-profits. I want to help people do their best work and build positive workplaces. I can help you, your team and your organization discover and articulate your purpose and your work in ways that are authentic and meaningful.

What I can do for you

Acquire buy-in for your product or service

Marketing communications, Brand communications, Marketing collaterals, Website content, Pitch decks

Advocate your cause

Community communications, Press releases, Blogging, Annual reports, Event coverage, Presentations, Videos

Articulate your narrative

Social media, Storytelling, Newsletters, Speaking points, Personalized writing coach, Writing workshops